تأثیر ابعاد زنجیره تأمین یکپارچه بر توانمندیهای رقابتی در صنایع غذایی و آشامیدنی شهر مشهد

نوع مقاله: مقاله پژوهشی

نویسندگان

1 دانشیار دانشکده علوم اداری و اقتصادی دانشگاه فردوسی مشهد

2 دانش آموخته مدیریت صنعتی دانشگاه فردوسی مشهد

چکیده


این مقاله تأثیر ابعاد زنجیره تأمین یکپارچه را بر توانمندیهای رقابتی مورد
بررسی قرار میدهد. برای دستیابی به این هدف، رابطه بین ابعاد زنجیره تأمین
یکپارچه )یکپارچگی داخلی و یکپارچگی خارجی( و توانمندیهای رقابتی )هزینه،
کیفیت، تحویل، نوآوری محصول( با استفاده از یک مدل مفهومی مورد مطالعه قرار
گرفتهاست. دادهها از مدیران 44 شرکت متوسط و بزرگ صنایع غذایی و آشامیدنی
فعال در مراکز صنعتی مشهد، به روش پیمایشی جمعآوری شدهاست. در این
و رویه هالاند به Smart pls پژوهش از روش حداقل مربعات جزئی توسط نرم افزار
منظور بررسی مدلهای اندازهگیری و ساختاری استفاده شدهاست. نتایج نشان
می دهد که یکپارچگی داخلی پیشنیازی برای یکپارچگی خارجی میباشد. مطالعه
همچنین نشان میدهد که یکپارچگی داخلی و یکپارچگی خارجی تأثیر مثبتی روی 
بهبود توانمندیهای رقابتی شرکت دارند. قابل ذکر است که یکپارچگی داخلی
توانمندیهای رقابتی را از طریق یکپارچگی خارجی نیز، بهبود میدهد.

کلیدواژه‌ها


عنوان مقاله [English]

Impact of Supply chain integration on competitive capabilities in Food and Beverages Industries

نویسندگان [English]

  • Shamsodin Nazemi 1
  • Fatemeh Kharidar 2
چکیده [English]

This study examines the impact of supply chain integration (SCI)
dimensions on competitive capabilities. For this purpose, the
relationship between dimensions of SCI (internal integration and
external integration including supplier integration and customer
integration) and competitive capabilities (cost, quality, delivery,
product innovation) were examined using a conceptual model. The
data was collected from top managers of 44 medium and large
enterprises of Mashhad Food and Beverages Industries by survey
approach. In this study, partial least squares method by Smart pls
software and Hulland procedures are utilized to evaluate the
measurement and structural models. The results indicated that internal
integration is a prerequisite for external integration. The study also
revealed that, internal integration and external integration have
positive impact on improvement of firms’ competitive capabilities. It
was further noticed that, internal integration improves competitive
capabilities through external integration

کلیدواژه‌ها [English]

  • Supply chain integration
  • internal integration
  • External integration
  • Competitive capabilities
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