عنوان مقاله [English]
نویسنده [English]چکیده [English]
Iran’s industry has had a considerable number of difficulties to perform so well as was expected in the post – revolutionary era.
Unfavorable legal, political environments combined with eight –year imposed war may be singled out as the root causes of such performances.
However, this paper argues that our industry’s lack of realization of its dire need to adapt to the emerging unprecedented environmental challenges is an even more important cause of our industry’s plight. The possibilities of committing our industry to the five disciplines, which are grounded in relevant national cultures, the cultural characteristics, which might curb adoption of the five learning disciplines are explained. Some external as well as internal conditions or prerequisites which must be, met before the five disciplines are activated or operational, are reviewed.